Foundever™ Names Michelle Parks CEO of U.S. Market

The appointment reflects a significant advancement in organizational structure for the largest market at Foundever

Published ·January 17, 2024

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MIAMI – January 17, 2024 – Foundever™, a global leader in the customer experience (CX) industry, today announced that Michelle Parks has been named CEO – U.S. market. The U.S. market, which encompasses North America, Latin America, and Asia Pacific, is the organization’s largest and most impactful geographic region. The strategic restructure positions Foundever to adeptly navigate the intricacies of these diverse regions amidst a period of rapid technological and economic change. Foundever is committed to ensuring a unified and client-centric approach, fostering growth and prosperity for its customers who are served in the U.S. market.

“We are thrilled to welcome Michelle Parks as the CEO of the U.S. market, marking a pivotal moment in our organizational evolution,” said Olivier Camino, Foundever & Global COO of Foundever. “Michelle’s strategic leadership will play a crucial role in unifying our voice across North America, Latin America and Asia Pacific. This move reinforces our commitment to delivering unparalleled customer experiences, driving growth and setting new benchmarks for operational excellence in our most significant geographic scope.”

Michelle steps into her new role at Foundever as the broader CX BPO industry enters a transformative period of accelerating the adoption of next-generation technologies. She will leverage her considerable background to lead diverse, cross-functional teams while balancing the needs of the people, clients and financial health of Foundever. During her seven years with the company, she has a proven track record of bringing strong teams together by supporting and empowering her leaders. Her strategic vision and ability to drive change positions Michelle to help shape the market for Foundever as the company delivers next-generation customer engagement and critical business outcomes for its clients.

“I am excited and humbled to serve as the new CEO of our U.S. market during this transformative time for our company and our industry,” said Michelle Parks, CEO – U.S. market, Foundever. “I recognize that truly client-centric cultures emerge from organizations that support employees at all levels. My priority is fostering an empowering environment where team members have resources to develop skills, voice ideas freely and balance personal and professional growth. Valuing our people as individuals and as team members unlocks innovation and shapes customer experiences. I look forward to guiding the organization in delivering tailored solutions, driving growth, attracting and retaining talent and ensuring a unified approach that redefines our regional success.”

To learn more about Foundever, visit

About Foundever

Foundever™ is a global leader in the customer experience (CX) industry. With 170,000 associates across the globe, we’re the team behind the best experiences for +750 of the world’s leading and digital-first brands. Our innovative CX solutions, technology and expertise are designed to support operational needs for our clients and deliver a seamless experience to customers in the moments that matter.  

Supporting +9 million customer conversations every day in +60 languages across 45 countries, Foundever combines global strength and scale with the agile, entrepreneurial approach of our founder-led culture, enabling companies of all sizes and industries to transform their CX. Sitel Group and SYKES are now Foundever. 

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Rebecca Sanders