Customer experience in the retail industry

In retail, customer loyalty is your greatest competitive advantage. Loyal customers are invaluable to brands like yours – they spend more, refer others and are far more cost-effective to retain than acquiring new customers. But retail never stands still, and consumer behaviors are continually shifting. The race is on to please consumers, and the only way to cross the finish line first is by offering customers what they want, how they want it and when they want it.

+80

retail clients supported

+20K

agents supporting retail customers

40

NPS

45

delivery countries

Be the one-stop shop your customers need

59%

of retailers are using technologies such as AI and ML to improve CX
(Source)

Retail needs an AI-fueled strategy

Innovative technologies are transforming how retailers connect with customers and operate behind the scenes. From machine learning and natural language processing to AI, AR, VR and CV, today’s tech isn’t just buzzworthy, it’s business-critical. The right tools make every interaction smarter and every experience smoother, online or in-store.

How we help

  • Unique playbooks ensure our solutions deliver for your business from day one, thanks to our expertise in the retail services industry
  • Data-driven roadmaps lead to measurable results supported by our skills and leadership in consumer analytics
  • Strong omnichannel solutions offer more ways to connect, including 24/7 voice and non-voice capabilities and chatbots

59%

of customers are willing to pay more if they knew they would receive great customer service
(Source)

Elevate your entire retail journey

While customers expect interactions to be seamless, each individual has their own definition of a positive experience. Long-term loyalty is reliant on knowing your customers, but behavioral patterns are constantly evolving.

That’s why understanding your customers is key — it allows you to keep pace with changing preferences and create more consumer-centric experiences. And in today’s market, some level of personalization is expected.

How we help

  • Analytics including voice of the customer programs identify consumer groups and their preferences
  • Voice and non-voice capabilities deliver customer-centric experiences, including email, live chat and social media solutions
  • Innovative technology ensures your CX is never left to chance, including prompting the next best action

53%

of bad customer experiences result in customers cutting spend
(Source)

Strong CX = higher spend + greater loyalty

The more satisfied your customers, the more likely they are to return, and loyal customers tend to spend more than regular customers and are more likely to buy new products.

By establishing a strong omnichannel strategy and collecting and analyzing data, you can identify trends and predict purchasing patterns to gain a solid understanding of how CX delivery drives loyalty.

How we help

  • Data-driven omnichannel management that drives customer satisfaction and reduces operational costs
  • Monitor 100% of consumer contacts across voice and non-voice channels to boost satisfaction
  • Leaders in analytics, AI and automation, Foundever® can make your data work for you

CX insights

Case study
Retail & e-commerce
Foundever® proposed a multifaceted approach to rebuilding the client’s CX operations that would realize initial…
Guide
The best practice guide for CX success.
A woman pushing a shopping cart through the aisles of a supermarket, surrounded by shelves stocked with groceries.
Case study
Retail & e-commerce
To ensure brand-specific communication in technology-driven CX, we implemented a real-time machine translation platform for…

Related Certifications

PCI DSS
ISO 27001:2013 and ISO 27002:2013
SOC Type 1 and SOC Type 2

Rethink your retail CX with Foundever®

As consumer expectations evolve, their willingness to leave a brand with a poor CX grows. Best-in-class retail experiences are determined by your understanding of your customer base and their relationship with your brand, guided by tech-powered frictionless experiences with a strong omnichannel strategy.

+800

brands partner with Foundever

+60

languages supported

9M

customer experiences supported daily

150K

associates across the globe

Types of services or lines of business

  • Acquisition
  • Account/billing inquiry
  • Returns and refunds
  • Shopping cart
  • Retention and loyalty programs
  • Consumer rentals
  • Complaint/issue resolution
  • Chat and email support
  • Pre- and post-sales assistance
  • Inbound phone B2C and B2B sales
  • Outbound phone sales
  • Winback/save retention
  • Cross-sell and upsell
  • Chat and email support
  • Technical support
  • Collections
  • Payments
  • E-commerce
  • Item processing